{"id":45564,"date":"2025-01-09T11:30:59","date_gmt":"2025-01-09T11:30:59","guid":{"rendered":"https:\/\/bp-consultants.de\/?page_id=45564"},"modified":"2025-09-09T11:04:42","modified_gmt":"2025-09-09T11:04:42","slug":"marketing-and-digitalisation-check","status":"publish","type":"page","link":"https:\/\/bp-consultants.de\/en\/marketing-and-digitalisation-check\/","title":{"rendered":"Marketing and Digitalisation Check"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section full_width=&#8221;stretch_row&#8221;][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;bottom&#8221; special_sections_style=&#8221;hero-sub&#8221; css=&#8221;.vc_custom_1717684089479{background-image: url(https:\/\/bp-consultants.de\/wp-content\/uploads\/2024\/08\/shutterstock_2064581675-e1724753320299.jpg?id=44899) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>Revolutionise your marketing and sales strategy in the packaging industry with the BP marketing and digitalisation check!<\/h1>\n<p>Discover how we can help you overcome digital hurdles and maximise your business potential.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<small style=\"font-size: 60%;\">Image Source: Shutterstock | Gorodenkoff<\/small>[\/vc_column_text][\/vc_column][\/vc_row][vc_section padding_style=&#8221;vertical-padding-8-percent&#8221;][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--superlightgrey\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/1-Herausforderung.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">Challenge \/ Background<\/p><h2 class=\"bp-milestone__title\">Digital transformation in sales and marketing in the packaging industry<\/h2><div class=\"bp-milestone__text\"><p>Companies often struggle with the digitalisation of marketing and sales as well as the development of a platform strategy. This hinders the use of existing potential and endangers competitiveness and market position. Furthermore, it is\u00a0 hardly possible to adapt to changing customer needs and pursue innovative acquisition approaches.<\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--lightgrey\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/2-Loesungen.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">Solutions &amp; Benefits<\/p><h2 class=\"bp-milestone__title\">Our approach to effective marketing and sales digitalisation<\/h2><div class=\"bp-milestone__text\"><p>We provide a comprehensive analysis of your digital marketing and sales activities, helping you to evaluate the effectiveness of your current strategies and identify areas for optimisation in the competitive environment. We also provide comprehensive support during implementation, ensuring that the measures taken are effective.<\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--lightgrey\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/3-So-gehts.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">How it goes<\/p><h2 class=\"bp-milestone__title\">Goal: Determine the performance of marketing activities and identify the potential for optimisation<\/h2><div class=\"bp-milestone__text\"><p><a href=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/05\/Marketing-und-Digitalisierung-Check-en.svg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-46621\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/05\/Marketing-und-Digitalisierung-Check-en.svg\" alt=\"\" width=\"770\" height=\"348\" \/><\/a><\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--primary\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/5-Warum-wir.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">Why us?<\/p><h2 class=\"bp-milestone__title\">How BP helps<\/h2><div class=\"bp-milestone__text\"><p>As industry insiders, we are observing a transformation in the packaging industry. It is leading from analogue to digital acquisition and sales support. We would be happy to take a look at this topic in a personal discussion and present the success factors to you.<\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; padding_style=&#8221;vertical-padding-8-percent&#8221; bg_style=&#8221;bg-superlightgrey&#8221;][vc_row][vc_column width=&#8221;7\/12&#8243; offset=&#8221;vc_col-md-offset-1 vc_col-md-6&#8243;]\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f37645-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"37645\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/45564#wpcf7-f37645-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"37645\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f37645-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<p><span id=\"wpcf7-6aacb7b50b249-wrapper\" class=\"wpcf7-form-control-wrap email-wrap\" data-cf7apps-honeypot=\"email\" style=\"display: block;\n\t\t    width: 0px;\n\t\t    height: 0px;\n\t\t    padding: 0px;\n\t\t    border: 1px solid transparent;\n\t\t    display: block;\n\t\t    overflow: hidden;\n\t\t    \"><input type=\"hidden\" name=\"email-random-hash\" value=\"94832275\"><label\n\t\t    for=\"wpcf7-6aacb7b50b249-field\"\n\t\t    class=\"hp-message\"\n        >Please leave this field empty.<\/label><input\n\t    id=\"wpcf7-6aacb7b50b249-field\"\n\t    \n\t    class=\"wpcf7-form-control wpcf7-text\"\n\t    type=\"text\"\n\t    name=\"fbvjjnffdezs\"\n\t    value=\"\"\n\t    size=\"40\"\n\t    autocomplete=\"new-password\"\n\t    tabindex=\"1000\"\n    \/><\/span><br \/>\n<span id=\"wpcf7-6aacb7b50b675-wrapper\" class=\"wpcf7-form-control-wrap first-name-wrap\" data-cf7apps-honeypot=\"first-name\" style=\"display: block;\n\t\t    width: 0px;\n\t\t    height: 0px;\n\t\t    padding: 0px;\n\t\t    border: 1px solid transparent;\n\t\t    display: block;\n\t\t    overflow: hidden;\n\t\t    \"><input type=\"hidden\" name=\"first-name-random-hash\" value=\"50430068\"><label\n\t\t    for=\"wpcf7-6aacb7b50b675-field\"\n\t\t    class=\"hp-message\"\n        >Please leave this field empty.<\/label><input\n\t    id=\"wpcf7-6aacb7b50b675-field\"\n\t    \n\t    class=\"wpcf7-form-control wpcf7-text\"\n\t    type=\"text\"\n\t    name=\"8ggrmkivmd5v\"\n\t    value=\"\"\n\t    size=\"40\"\n\t    autocomplete=\"new-password\"\n\t    tabindex=\"1000\"\n    \/><\/span>\n<\/p>\n<div class=\"form-row form-select h2\">\n\t<p><small>We have aroused your interest?<\/small><span>Our company is looking for advice<\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-subject\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"your-subject\"><option value=\"on business development\">on business development<\/option><option value=\"on circular economy\">on circular economy<\/option><option value=\"on regulation, ratings, reports\">on regulation, ratings, reports<\/option><\/select><\/span>\n\t<\/p>\n<\/div>\n<div class=\"material form-row\">\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label>Name of business *<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-company\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label>Contact person* <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"material form-row\">\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label>Phone (for callback)*<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-phone\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-phone\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label> E-Mail* <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"material form-row\">\n\t<div class=\"form-col\">\n\t\t<p><label> Please describe your request <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"4\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n\n<!--<div class=\"form-row vertical-padding-bot-3-percent\">\n* Mandatory field\n<\/div>-->\n<div class=\"form-row vertical-padding-bot-3-percent\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-privacy\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"your-privacy\" value=\"1\" 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I agree that my details will be stored permanently for the purpose of contacting me and for queries.<\/span><\/label><\/span><\/span><\/span>\n\t<\/p>\n<\/div>\n<div class=\"form-row vertical-padding-bot-3-percent\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn-size-big btn-first\" type=\"submit\" value=\"Submit request\" \/>\n\t<\/p>\n<\/div><p style=\"display: none !important;\" class=\"akismet-fields-container\" data-prefix=\"_wpcf7_ak_\"><label>&#916;<textarea name=\"_wpcf7_ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"_wpcf7_ak_js\" value=\"119\"\/><script>\ndocument.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );\n<\/script>\n<\/p><input type='hidden' class='wpcf7-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[\/vc_column][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_col-lg-3 vc_col-sm-offset-1&#8243;]<div class=\"templatera_shortcode\"><div class=\"vc_row wpb_row vc_row-fluid vc_custom_1601985325575 bg-superlightgrey   \"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left  vc_custom_1778138309176\">\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"770\" height=\"770\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175-1024x1024.png\" class=\"vc_single_image-img attachment-large\" alt=\"\" title=\"cropped-Matthias_AZ6_2175.png\" srcset=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175-1024x1024.png 1024w, https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175-300x300.png 300w, https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175-150x150.png 150w, https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175-768x768.png 768w, https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175-500x500.png 500w, https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175.png 1150w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\r\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1602761643420   \">\r\n\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t<h2><small>Your contact person<\/small><\/h2>\n<p><strong>Matthias Giebel<\/strong><br \/>\nTel. +49 30 \/ 367 524-21<br \/>\n<a href=\"&#109;&#97;&#x69;&#x6c;&#116;&#111;&#x3a;&#x67;&#105;&#101;&#x62;&#x65;&#108;&#64;&#x62;&#x70;&#45;&#99;&#x6f;&#x6e;&#115;&#117;&#x6c;&#x74;&#97;&#110;&#x74;&#x73;&#46;&#100;&#x65;\">g&#105;&#101;&#x62;&#x65;&#x6c;&#x40;b&#112;&#45;&#99;&#x6f;&#x6e;&#x73;ul&#116;&#97;&#x6e;&#x74;&#x73;&#46;d&#101;<\/a><\/p>\n\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row_content&#8221;][vc_row][vc_column]<div class=\"templatera_shortcode\"><section data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_section bloglisting  vertical-padding-bot-1-percent  \" ><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid vc_row-no-padding  vertical-padding-bot-3-percent postslider \"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div 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Clarified in August 2026\">PPWR FAQ Update: What the European Commission Clarified in August 2026<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/ppwr-faq-update-what-the-european-commission-clarified-in-august-2026\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/bp-consultants-launches-new-digital-3-minute-check-to-assess-new-business-development-strength\/\" title=\"BP Consultants Launches New Digital 3-Minute Check to Assess New Business Development Strength\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/07\/ngkompass-768x506.png\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/bp-consultants-launches-new-digital-3-minute-check-to-assess-new-business-development-strength\/\" title=\"BP Consultants Launches New Digital 3-Minute Check to Assess New Business Development Strength\">BP Consultants Launches New Digital 3-Minute Check to Assess New Business Development Strength<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/bp-consultants-launches-new-digital-3-minute-check-to-assess-new-business-development-strength\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/ppwr-late-starter-package-fast-pragmatic-and-structured\/\" title=\"PPWR Late-Starter Package \u2013 Fast, Pragmatic and Structured\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/06\/time-is-passing-blue-hourglass-close-up-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/ppwr-late-starter-package-fast-pragmatic-and-structured\/\" title=\"PPWR Late-Starter Package \u2013 Fast, Pragmatic and Structured\">PPWR Late-Starter Package \u2013 Fast, Pragmatic and Structured<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/ppwr-late-starter-package-fast-pragmatic-and-structured\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/ppwr-blog-guidance-faq-and-national-rules\/\" title=\"PPWR Blog: Guidance, FAQ and National Rules\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/06\/european-union-eu-flag-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/ppwr-blog-guidance-faq-and-national-rules\/\" title=\"PPWR Blog: Guidance, FAQ and National Rules\">PPWR Blog: Guidance, FAQ and National Rules<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/ppwr-blog-guidance-faq-and-national-rules\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div 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href=\"https:\/\/bp-consultants.de\/en\/insights-from-the-plastics-recycling-show-europe-2026\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/interpack-2026-summary-and-assessment\/\" title=\"Interpack 2026: Summary and Assessment\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/06\/Interpack23_FS17307-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a 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pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/06\/Paperization-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/paper-in-flexible-packaging-niche-trend-or-a-thing-of-the-past\/\" title=\"Paper in Flexible Packaging: Niche, Trend or a Thing of the Past?\">Paper in Flexible Packaging: Niche, Trend or a Thing of the Past?<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/paper-in-flexible-packaging-niche-trend-or-a-thing-of-the-past\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/the-top-10-applications-in-the-european-household-care-packaging-market\/\" title=\"The Top 10 Applications in the European Household Care Packaging Market\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/06\/Top10_Household-Care-768x506.png\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/the-top-10-applications-in-the-european-household-care-packaging-market\/\" title=\"The Top 10 Applications in the European Household Care Packaging Market\">The Top 10 Applications in the European Household Care Packaging Market<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/the-top-10-applications-in-the-european-household-care-packaging-market\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div>\r\n\t\t<\/div><!--pl-slider-cnt -->\r\n\t<\/div><!--pl-main-slider-cnt -->\r\n\t\t<script type=\"text\/javascript\">\r\n\t\t\tjQuery(document).ready(function() {\r\n\t\t\t  setTimeout(function(){\r\n\t\t\t\t  var pl_owl_slider_590 = jQuery(\".pl-owl-590\");\r\n\t\t\t\t  pl_owl_slider_590.owlCarousel({\r\n\t\t\t\t\tautoplay:true,\r\n\t\t\t\t\tloop:3000,\r\n\t\t\t\t\tautoplayHoverPause:true,\r\n\t\t\t\t\tnav:false,\r\n\t\t\t\t\tdots:true,\r\n\t\t\t\t\tdotsData:false,\r\n\r\n\t\t\t\t\tnavText:[ '<i class=\"fa \"><\/i>', '<i class=\"fa \"><\/i>' 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posts<\/a><\/strong><\/p>\n\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div><\/div><\/div><\/div><\/section><div class=\"vc_row-full-width vc_clearfix\"><\/div>\r\n<\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"Revolutionise your marketing and sales strategy in the packaging industry with the BP marketing and digitalisation check! Discover how we can help you overcome digital hurdles and maximise your business potential. Image Source: Shutterstock | Gorodenkoff Challenge \/ BackgroundDigital transformation in sales and marketing in the packaging industryCompanies often struggle with the digitalisation of marketing [...]","protected":false},"author":20,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-45564","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages\/45564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/comments?post=45564"}],"version-history":[{"count":6,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages\/45564\/revisions"}],"predecessor-version":[{"id":46935,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages\/45564\/revisions\/46935"}],"wp:attachment":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/media?parent=45564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}