{"id":45564,"date":"2025-01-09T11:30:59","date_gmt":"2025-01-09T11:30:59","guid":{"rendered":"https:\/\/bp-consultants.de\/?page_id=45564"},"modified":"2025-09-09T11:04:42","modified_gmt":"2025-09-09T11:04:42","slug":"marketing-and-digitalisation-check","status":"publish","type":"page","link":"https:\/\/bp-consultants.de\/en\/marketing-and-digitalisation-check\/","title":{"rendered":"Marketing and Digitalisation Check"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section full_width=&#8221;stretch_row&#8221;][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;bottom&#8221; special_sections_style=&#8221;hero-sub&#8221; css=&#8221;.vc_custom_1717684089479{background-image: url(https:\/\/bp-consultants.de\/wp-content\/uploads\/2024\/08\/shutterstock_2064581675-e1724753320299.jpg?id=44899) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>Revolutionise your marketing and sales strategy in the packaging industry with the BP marketing and digitalisation check!<\/h1>\n<p>Discover how we can help you overcome digital hurdles and maximise your business potential.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<small style=\"font-size: 60%;\">Image Source: Shutterstock | Gorodenkoff<\/small>[\/vc_column_text][\/vc_column][\/vc_row][vc_section padding_style=&#8221;vertical-padding-8-percent&#8221;][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--superlightgrey\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/1-Herausforderung.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">Challenge \/ Background<\/p><h2 class=\"bp-milestone__title\">Digital transformation in sales and marketing in the packaging industry<\/h2><div class=\"bp-milestone__text\"><p>Companies often struggle with the digitalisation of marketing and sales as well as the development of a platform strategy. This hinders the use of existing potential and endangers competitiveness and market position. Furthermore, it is\u00a0 hardly possible to adapt to changing customer needs and pursue innovative acquisition approaches.<\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--lightgrey\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/2-Loesungen.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">Solutions &amp; Benefits<\/p><h2 class=\"bp-milestone__title\">Our approach to effective marketing and sales digitalisation<\/h2><div class=\"bp-milestone__text\"><p>We provide a comprehensive analysis of your digital marketing and sales activities, helping you to evaluate the effectiveness of your current strategies and identify areas for optimisation in the competitive environment. We also provide comprehensive support during implementation, ensuring that the measures taken are effective.<\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--lightgrey\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/3-So-gehts.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">How it goes<\/p><h2 class=\"bp-milestone__title\">Goal: Determine the performance of marketing activities and identify the potential for optimisation<\/h2><div class=\"bp-milestone__text\"><p><a href=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/05\/Marketing-und-Digitalisierung-Check-en.svg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-46621\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/05\/Marketing-und-Digitalisierung-Check-en.svg\" alt=\"\" width=\"770\" height=\"348\" \/><\/a><\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243; padding_style=&#8221;vertical-padding-bot-3-percent&#8221;][vc_column width=&#8221;11\/12&#8243; offset=&#8221;vc_col-lg-9 vc_col-md-offset-0 vc_col-md-10&#8243;]<div class=\"bp-milestone bp-milestone--primary\"><div class=\"bp-milestone__image\"><img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2025\/02\/5-Warum-wir.svg\" srcset=\"\" alt=\"\" widht=\"1\" height=\"1\" \/><\/div><div class=\"bp-milestone__content\"><p class=\"bp-milestone__skyline\">Why us?<\/p><h2 class=\"bp-milestone__title\">How BP helps<\/h2><div class=\"bp-milestone__text\"><p>As industry insiders, we are observing a transformation in the packaging industry. It is leading from analogue to digital acquisition and sales support. We would be happy to take a look at this topic in a personal discussion and present the success factors to you.<\/p>\n<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; padding_style=&#8221;vertical-padding-8-percent&#8221; bg_style=&#8221;bg-superlightgrey&#8221;][vc_row][vc_column width=&#8221;7\/12&#8243; offset=&#8221;vc_col-md-offset-1 vc_col-md-6&#8243;]\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f37645-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"37645\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/45564#wpcf7-f37645-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"37645\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.1\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f37645-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<p><span id=\"wpcf7-6a3edd0fc8ba0-wrapper\" class=\"wpcf7-form-control-wrap email-wrap\" style=\"display:none !important; visibility:hidden !important;\"><label for=\"wpcf7-6a3edd0fc8ba0-field\" class=\"hp-message\">Please leave this field empty.<\/label><input id=\"wpcf7-6a3edd0fc8ba0-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"email\" value=\"\" size=\"40\" tabindex=\"-1\" autocomplete=\"new-password\" \/><\/span><br \/>\n<span id=\"wpcf7-6a3edd0fc8bd7-wrapper\" class=\"wpcf7-form-control-wrap first-name-wrap\" style=\"display:none !important; visibility:hidden !important;\"><label for=\"wpcf7-6a3edd0fc8bd7-field\" class=\"hp-message\">Please leave this field empty.<\/label><input id=\"wpcf7-6a3edd0fc8bd7-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"first-name\" value=\"\" size=\"40\" tabindex=\"-1\" autocomplete=\"new-password\" \/><\/span>\n<\/p>\n<div class=\"form-row form-select h2\">\n\t<p><small>We have aroused your interest?<\/small><span>Our company is looking for advice<\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-subject\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"your-subject\"><option value=\"on business development\">on business development<\/option><option value=\"on circular economy\">on circular economy<\/option><option value=\"on regulation, ratings, reports\">on regulation, ratings, reports<\/option><\/select><\/span>\n\t<\/p>\n<\/div>\n<div class=\"material form-row\">\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label>Name of business *<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-company\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label>Contact person* <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"material form-row\">\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label>Phone (for callback)*<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-phone\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-phone\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-col form-col-50\">\n\t\t<p><label> E-Mail* <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"material form-row\">\n\t<div class=\"form-col\">\n\t\t<p><label> Please describe your request <\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"4\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n\n<!--<div class=\"form-row vertical-padding-bot-3-percent\">\n* Mandatory field\n<\/div>-->\n<div class=\"form-row vertical-padding-bot-3-percent\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-privacy\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"your-privacy\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">I agree to the processing of the data I enter and to the <a href=\"https:\/\/bp-consultants.de\/en\/privacy-policy\/\" target=\"_blank\">privacy policy<\/a>. I agree that my details will be stored permanently for the purpose of contacting me and for queries.<\/span><\/label><\/span><\/span><\/span>\n\t<\/p>\n<\/div>\n<div class=\"form-row vertical-padding-bot-3-percent\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn-size-big btn-first\" type=\"submit\" value=\"Submit request\" \/>\n\t<\/p>\n<\/div><input type='hidden' class='wpcf7-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[\/vc_column][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_col-lg-3 vc_col-sm-offset-1&#8243;]<div class=\"templatera_shortcode\"><div class=\"vc_row wpb_row vc_row-fluid vc_custom_1601985325575 bg-superlightgrey   \"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left  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https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/05\/cropped-Matthias_AZ6_2175.png 1150w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\r\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1602761643420   \">\r\n\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t<h2><small>Your contact person<\/small><\/h2>\n<p><strong>Matthias Giebel<\/strong><br \/>\nTel. +49 30 \/ 367 524-21<br \/>\n<a href=\"&#x6d;&#x61;&#x69;&#x6c;&#x74;&#x6f;&#x3a;&#x67;&#x69;&#x65;&#x62;&#x65;&#x6c;&#x40;&#x62;&#x70;&#x2d;&#x63;&#x6f;&#x6e;&#x73;&#x75;&#x6c;&#x74;&#x61;&#x6e;&#x74;&#x73;&#x2e;&#x64;&#x65;\">&#x67;&#x69;&#101;&#98;e&#x6c;&#x40;&#x62;&#112;&#45;c&#x6f;&#x6e;&#x73;&#117;&#108;t&#x61;&#x6e;&#x74;&#115;&#46;d&#x65;<\/a><\/p>\n\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row_content&#8221;][vc_row][vc_column]<div class=\"templatera_shortcode\"><section data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_section bloglisting  vertical-padding-bot-1-percent  \" ><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid vc_row-no-padding  vertical-padding-bot-3-percent postslider \"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><form style='display:none' class='pw_carousel_form_286'><input name='pw_atts' value=\t\t\r\n\t\t\t\t\t'{\"slider_image_size\":\"pw_hor_image\",\"slider_autoplay\":\"true\",\"slider_loop\":\"true\",\"item_desktop\":\"5\",\"item_tablet\":\"3\",\"item_margin\":\"15\",\"show_dot\":\"true\",\"slider_show_button\":\"yes\",\"slider_btn_txt\":\"Read more\",\"pw_query\":\"size:10|order_by:date|order:DESC|post_type:post\"}' \/><input name='pw_rand_id' value=\t\t\r\n\t\t\t\t\t'286' \/><\/form>\r\n<div class=\"pl-main-slider-cnt pl-main-slider-cnt-286 no-rtl  pl-slider-hide-btn pl-slider-btn-topright pl-slider-btn-rect  pl-slider-btn-fill pl-slider-btn-hover-hide\">\r\n\t\t<div class=\"pl-slider-cnt pl-owl-container pl-owl pl-owl-286  pl-slider-dot-bottom-center pl-slider-dot-layout1     pl-slider-nav-center pl-slider-nav-rect pl-slider-nav-fill pl-slider-nav-hover-hide\"  id=\"pl-slider-286\" style=\"visibility:hidden\"><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/global-uncertainty-is-growing-how-the-iran-conflict-is-affecting-the-packaging-industry\/\" title=\"Global uncertainty is growing: How the Iran conflict is affecting the packaging industry\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/shutterstock_2747617469-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/global-uncertainty-is-growing-how-the-iran-conflict-is-affecting-the-packaging-industry\/\" title=\"Global uncertainty is growing: How the Iran conflict is affecting the packaging industry\">Global uncertainty is growing: How the Iran conflict is affecting the packaging industry<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/global-uncertainty-is-growing-how-the-iran-conflict-is-affecting-the-packaging-industry\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/news-from-brussels-strasbourg-and-berlin-12\/\" title=\"News from Brussels, Strasbourg, and Berlin\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-19.-Maerz-2026-12_52_05-768x506.png\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/news-from-brussels-strasbourg-and-berlin-12\/\" title=\"News from Brussels, Strasbourg, and Berlin\">News from Brussels, Strasbourg, and Berlin<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/news-from-brussels-strasbourg-and-berlin-12\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/ppwr-blog-the-ppwr-essentials\/\" title=\"PPWR blog: The PPWR essentials\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/recycle-items-white-wooden-background-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/ppwr-blog-the-ppwr-essentials\/\" title=\"PPWR blog: The PPWR essentials\">PPWR blog: The PPWR essentials<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/ppwr-blog-the-ppwr-essentials\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/the-new-ppwr-labeling-regulations-what-applies-as-early-as-august-2026\/\" title=\"The new PPWR labeling regulations: What applies as early as August 2026!\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-5.-Maerz-2026-10_02_26-768x506.png\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/the-new-ppwr-labeling-regulations-what-applies-as-early-as-august-2026\/\" title=\"The new PPWR labeling regulations: What applies as early as August 2026!\">The new PPWR labeling regulations: What applies as early as August 2026!<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/the-new-ppwr-labeling-regulations-what-applies-as-early-as-august-2026\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/empco-2026-from-preparation-to-legal-reality\/\" title=\"EmpCo 2026: From preparation to legal reality\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-5.-Maerz-2026-10_36_08-1-768x506.png\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  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more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/the-state-of-packaging-recycling-in-germany-and-europe\/\" title=\"The state of packaging recycling in Germany and Europe\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/pawel-czerwinski-RkIsyD_AVvc-unsplash-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/the-state-of-packaging-recycling-in-germany-and-europe\/\" title=\"The state of packaging recycling in Germany and Europe\">The state of packaging recycling in Germany and Europe<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/the-state-of-packaging-recycling-in-germany-and-europe\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/new-study-on-reusable-targets-in-the-ppwr\/\" title=\"New study on reusable targets in the PPWR\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/ChatGPT-Image-5.-Maerz-2026-09_27_52-Kopie-768x506.png\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/new-study-on-reusable-targets-in-the-ppwr\/\" title=\"New study on reusable targets in the PPWR\">New study on reusable targets in the PPWR<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/new-study-on-reusable-targets-in-the-ppwr\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/new-business-with-a-system-six-strategic-process-building-blocks-for-your-success\/\" title=\"New business with a system: Six strategic process building blocks for your success\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/sack-sorted-multicoloured-shredded-plastic-garbage-waste-recycling-factory-2-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/new-business-with-a-system-six-strategic-process-building-blocks-for-your-success\/\" title=\"New business with a system: Six strategic process building blocks for your success\">New business with a system: Six strategic process building blocks for your success<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/new-business-with-a-system-six-strategic-process-building-blocks-for-your-success\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div><div class=\"pl-slider-slide item \" ><div class=\"pl-post-cnt pl-outerdesc-cnt pl-outerdesc-layout1\">\r\n\t\t\t\t<div class=\"pl-thumbnail\">\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-overlay\">\r\n\t\t\t\t\t\t<a class=\"pl-img-overlay-link\" href=\"https:\/\/bp-consultants.de\/en\/systematic-new-business-development-five-pitfalls-to-avoid\/\" title=\"Systematic new business development: Five pitfalls to avoid\"><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t<div class=\"pl-thumbnail-img pl-noeffect\">\r\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bp-consultants.de\/wp-content\/uploads\/2026\/03\/two-confident-business-man-shaking-hands-meeting-office-success-dealing-greeting-partner-concept-1-768x506.jpg\" class=\"slide-img\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\t\t  \t\r\n\t\t\t<div class=\"pl-outer-details\"> \r\n\t\t\t\t\t<div class=\"pl-title pl-wrap-title\">\r\n\t\t\t\t\t\t<a href=\"https:\/\/bp-consultants.de\/en\/systematic-new-business-development-five-pitfalls-to-avoid\/\" title=\"Systematic new business development: Five pitfalls to avoid\">Systematic new business development: Five pitfalls to avoid<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t \r\n\t\t\t\t\t<div class=\"pl-buttons\">\r\n\t\t\t\t\t\t<a class=\"pl-btn pl-readmore-btn\" href=\"https:\/\/bp-consultants.de\/en\/systematic-new-business-development-five-pitfalls-to-avoid\/\">Read more<\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><\/div><\/div>\r\n\t\t<\/div><!--pl-slider-cnt 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},200);\r\n\t\t\t});\r\n\t\t\t<\/script>\r\n\t\t\t<\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div class=\"vc_row wpb_row vc_row-fluid    \"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\r\n\t<div class=\"wpb_text_column wpb_content_element    \">\r\n\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t<p style=\"text-align: center;\"><strong><a href=\"https:\/\/bp-consultants.de\/aktuelles\/\">View all blog posts<\/a><\/strong><\/p>\n\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div><\/div><\/div><\/div><\/section><div class=\"vc_row-full-width vc_clearfix\"><\/div>\r\n<\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"Revolutionise your marketing and sales strategy in the packaging industry with the BP marketing and digitalisation check! Discover how we can help you overcome digital hurdles and maximise your business potential. Image Source: Shutterstock | Gorodenkoff Challenge \/ BackgroundDigital transformation in sales and marketing in the packaging industryCompanies often struggle with the digitalisation of marketing [...]","protected":false},"author":20,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-45564","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages\/45564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/comments?post=45564"}],"version-history":[{"count":6,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages\/45564\/revisions"}],"predecessor-version":[{"id":46935,"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/pages\/45564\/revisions\/46935"}],"wp:attachment":[{"href":"https:\/\/bp-consultants.de\/en\/wp-json\/wp\/v2\/media?parent=45564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}