Business Development

Karsten Beutner
20. April 2021

Steep curve in commodity prices. What can be done?

Plastics, metal, wood, paper, glass, crude oil, electricity: the prices of packaging materials and energy continue to rise, leading to higher production costs that filter through to consumers. The result is an inflationary cocktail. There are many reasons for price increases – from supply and demand to economic, demographic and political aspects, weather, inflation, and […]

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Karsten Beutner

Get out of the growth jam!

Sustainability is a real driver for growth and a differentiation factor for the packaging industry. However, sustainable product offers will only be successful if the overall package of product and packaging is sustainable. In order to take advantage of the opportunities presented, companies must further professionalize in the area of sustainability. This must be done […]

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Karsten Beutner

Food industry: Growing with food startups.

Just under 11 percent of German startups work in the food and nutrition sector. In total, more than 150 food startups were founded in Germany in 2019. Almost 90% of them generate sales in a wide variety of trendy areas. For established brands, they are formidable competitors, often enough capturing relevant market share. For packaging […]

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Karsten Beutner
12. April 2021

Investors: Money is only given to those who are sustainable

Sustainability beats growth. More and more customers and stakeholders are making sustainability a condition for financing and investment. ESG criteria will soon be even more important for investors than the financial growth factor. The packaging industry has hardly recognized this development yet. It has a lot of catching up to do if it doesn’t want […]

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Karsten Beutner

Time out: Corona puts the brakes on product innovation

The number of product launches and relaunches in the retail sector fell by 19% in 2020. This particularly affects companies that depend heavily on packaging changes, such as toolmakers, plate manufacturers and repro. The main reason for the decline is the corona pandemic. In the next few years, we will see an increase in product […]

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Karsten Beutner

Food industry: Growing with small brands

Small brands in the food sector are growing up to 4 times more than the top brands and private labels. Overall, growth is greatest among brands that are not among the Top 60. They are more adaptable, faster, more targeted, more communicative and more efficient. They use partnership ecosystems to do this.  Our recommendation for […]

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Karsten Beutner

Plain Talk: An Interview with Alexander Baumgartner

There are few professionals who have looked at and shaped so many different segments of the packaging industry from the executive position of large companies (e.g. Constantia, Aptar, Mayr Melnhof) and associations (e.g. ECMA, EAFA, FPE) as Alexander Baumgartner. We were able to gain an exclusive insight into more than 30 years of leadership and […]

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