B+P World

PepsiCo and Vytal roll out reusable cups enhanced with digital dual tracking for simplified returns

In late 2023, PepsiCo and sustainable system provider Vytal started a Germany wide reuse initiative named the “Vytal Pepsi Cup,”.  The collaboration introduces reusable cups equipped with digital tracking systems, including QR codes for user interaction and RFID tags for operational efficiency, aiming to foster a culture of reuse through a network of Quick Service […]

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Coca-Cola UK Trials Label-Free Bottles to Reduce Waste and Streamline Recycling Processes

Coca-Cola has embarked on an interesting trial to eliminate labels from its Sprite and Sprite Zero bottles, aiming to streamline the recycling process and minimize material use. The UK-based initiative is running from January to March 2024 in selected Tesco Express Stores. By adopting label-free designs, featuring embossed logos and laser-engraved product information, Coca-Cola navigates […]

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Beiersdorf is Advancing Eco-Conscious Packaging for its Deodorants Through Recycled Aluminum and Material Reduction

In its stride towards environmental stewardship, Beiersdorf is starting its latest initiative aimed at diminishing CO2 emissions by incorporating at least 50% recycled aluminum in its deodorant cans across Europe. Coupled with an 11.6% less weight by material reduction, this move shows a notable pivot towards more eco-conscious packaging solutions in the ranks of Beiersdorf. […]

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Aldi Tests Refill–Solutions in UK-Retail

In an industry where the reduction of single-use plastics is progressively becoming a focal point, Aldi, in collaboration with the UK Refill Coalition, is piloting an in-store and online refill system for dry goods. This initiative, set to be implemented in Aldi’s Solihull store and through Ocado Retail’s online operations, aligns with the industry trend towards material-saving […]

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Kellanova adopts inclusive NaviLens-Technology for Pringles UK

Kellanova’s recent announcement to integrate NaviLens technology into Pringles cans, enhancing accessibility for the visually impaired gives a glimpse into an interesting intersection between technology, inclusive thinking, and branding. This initiative, building on the success of a similar approach with Kellogg’s cereal boxes, might represent a noteworthy leap towards customer centricity in packaging design, maybe […]

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Aluminum bottle offers new option for olive oil – and marketing

U.S. brand California Olive Ranch (COR) has added a lightweight and recyclable aluminum bottle to its line of olive and avocado oil packaging options. The aluminum bottle for edible oil is a market first and complements the previous glass and bag-in-box packaging options. COR’s example is a good illustration of how packaging can be used […]

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B+P – Sustainability Report 2022

We, B+P Consultants, are proud to take you on a journey through our past and present a clear view of the future with our latest sustainability report for 2022. Let's seize opportunities and celebrate successes together!   Our tradition of sustainability Our founder, Prof. Dieter Berndt, recognised the importance of sustainability early on. Today, sustainability [...]

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Hey Circle and Austrian Post: Pioneering work for sustainable reuse e-commerce packaging picks up speed

In the dynamic world of e-commerce, the search for sustainable reusable solutions has become increasingly important. A notable example of such a possible solution is the startup “Hey Circle”, which offers reusable e-commerce bags. The recent collaboration between Hey Circle and Österreichische Post AG confirms the assumption that simple and easily adaptable solutions are needed […]

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The Kraft Heinz Company launches fully recyclable squeeze cap without silicone

US food giant The Kraft Heinz Company has launched a new closure in the UK for squeeze bottles of its Heinz brand of tomato ketchup. The innovative closure is made of mono-material and is completely recyclable. Replacing the silicone previously used without compromising functionality is no easy task. The fact that Heinz has mastered the […]

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Packaging as brand ambassador: Bio-D and Berry Global launch 100% PCR reusable bottle for cleaning products

UK-based Bio-D says it is one of Europe’s leading independent manufacturers of environmentally friendly cleaning products. Together with global packaging group Berry Global, the company is now launching a new bottle for its portfolio of cleaning products. The reusable container is made from 100 percent post-consumer recyclate and is itself fully recyclable. 100 percent recyclate […]

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