Strategy

Store checks: your key to precise market shares and strategic insights

Which markets and segments are growing? Where should the strategic focus and industry orientation be directed? Key questions for companies in our industry – and eternally relevant. For valid answers, we at B+P Consultants supplement methods such as secondary market research with quantitative market research tools. This also includes store checks. By combining these methods, […]

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The top 5 growth areas for packaging in Europe

The packaging industry in Europe is growing and offers corresponding opportunities. Important factors include changing consumer trends and developing market niches. In our article, we present the top 5 growth segments for packaging in Europe and show the countries with the strongest growth. We use the largest absolute volume growth and the strongest average annual […]

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Top 5 growth regions beyond China and Russia

he only constant in life is change. What the Greek philosopher Heraclitus already knew two and a half thousand years ago is still true today. Far-reaching changes in traditional markets require a reorientation and the exploration of alternative sales opportunities for the German packaging industry. This is the only way to spread risks and generate […]

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Regulation: The top growth lever for mechanical engineering companies

In the face of massive uncertainties and economic fluctuations, it is becoming increasingly difficult for companies to find sources of stable and sustainable growth. This is especially true for the mechanical engineering sector, which traditionally depends heavily on general market developments and willingness to invest. As paradoxical as it may sound, the growing pressure from […]

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Top 5 marketing trends in the packaging industry

Marketing has become a key factor in the packaging industry. It is developing dynamically and redefining itself at the same time. In our article, we explain and evaluate the five most important marketing trends in the industry for you. It’s about strategic marketing, positioning, market intelligence, new customer acquisition and platform economics.   Trend 1: […]

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Economic spotlight: plastics, fibres and mechanical engineering

The ifo Business Climate Index has fallen for the fourth time in a row. The evaluation of the current business situation fell to its lowest level since August 2020 – and German companies are even more pessimistic about the coming months. The figures and sentiments published in August 2023 show that expectations for trade and […]

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Top 10 growth industries for FMCG primary packaging

Which markets and segments are growing? So where should the strategic view and industry orientation be directed? In the following article, we present the top 10 growth sectors for FMCG primary packaging in Europe for the period 2022-2025. In addition, we show you which country or which packaging system is driving the development. The analysis […]

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Navigating change: The power of strategic positioning

Change, transformation, rapid pace: the packaging industry is facing huge challenges. Disruptive forces are acting from all sides and require sound adjustments and a clear course. The concept of strategic positioning brings decisive advantages to companies in the packaging industry. In our article, we introduce you to the concept, its advantages and tools. Set a […]

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FMCG and retail at a glance – Top 5 packaging trends with sustainability focus

We are in the midst of a sustainability revolution. The drivers of this disruptive development are no longer just the expectations of consumers and the increasingly strong and specific pressure from regulators. Top FMCG companies and retailers have long since committed themselves to ambitious sustainability goals. We have analyzed these self-commitments for you and consolidated […]

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