Business Development

Karsten Beutner
23. February 2022

Growth through differentiation: The expansion of the services business

Relatively interchangeable products on a sparsely differentiated market characterize the packaging industry. To counter the resulting cost pressure and the subsequently sinking margins, companies have to differentiate themselves visibly on the market. A promising approach here is to use product-related services. It is astonishing that the packaging industry has so far hardly recognized the added […]

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Karsten Beutner

These top trends are shaping the packaging industry

Are we bringing owls to Athens when we tell you that the packaging industry is facing profound and far-reaching upheavals? We are all experiencing how the market is becoming increasingly complex, confusing and at the same time dynamic. Stability was yesterday. The future viability of many business models has become questionable. Decision-making certainty has become […]

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Karsten Beutner

10 Success factors for growth. Paths and trends

The packaging industry is currently characterized by great dynamics. This brings new players, threatens established players and creates scope for growth in the form of new business models, strategies and solutions. In a study, we have examined developments in the packaging value chain. Where is the market heading? Why is growth important and what growth […]

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Karsten Beutner
25. November 2021

Shortage of raw materials affects operational processes. What helps?

The shortage of raw materials continues to hold the industry in its grip and is now also having a massive impact on operational processes. Almost no company can escape the situation. And the situation remains tense. According to surveys, the bottlenecks will probably keep us busy until at least the end of 2022. Here we […]

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Karsten Beutner

Supply chain issues: The way out in the face of rising transport costs and increased prices has a system

Supply bottlenecks and the congestion of transport modes are leading to rising prices in transportation. The increase is reverberating and showing effects throughout the chain. As a result, the cost of packaging can increase by around 2.5 percent. Remedies for the supply chain problems are promised by transport management systems, which, as a digital logistics […]

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Karsten Beutner

Fertilizer for growth: The delineation of business areas

Too many companies in the packaging industry lack a “switching point” between the market and the company. This leads to a critical undersupply of valid know-how about current needs in the market and their future development. The consequence manifests itself in slowed growth in the short and long term. The remedy can be the clear […]

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Karsten Beutner

Q-Commerce: The latest offspring of e-commerce is knocking on the B2B door

Busy lifestyles, smaller households, aging populations, urbanization, and most importantly, being more online during the COVID-19 pandemic have revolutionized and evolved traditional e-commerce. The new level is Q-commerce (quick commerce). It brings a new speed, more customization and complexity, fresh challenges and fresh opportunities for growth. We introduce you to the new trend, show the […]

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Karsten Beutner
22. September 2021

Is HolyGrail 2.0 really the circular economy’s ‘holy grail’?

Against the backdrop of increasing environmental regulations and stricter recycling quotas, packaging manufacturers, and in particular the plastics industry, are coming under pressure. This is because far too many recyclable materials are still being lost in the recycling process. The HolyGrail 2.0 initiative wants to change this by using digital marker technology. More and more […]

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Karsten Beutner

Is high growth of the packaging market an illusion? How to interpret growth figures correctly

What to do when the market research figures show strong growth? Go all out? Invest? Look forward to golden times? Our advice: Look twice first. Because the answer is often a clear “maybe”. Market research is usually based on turnover. But this is only part of the truth – and should be compared with sales […]

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Karsten Beutner

FMCG markets in times before (and after) Covid: winners, losers and prospects

How did the FMCG markets develop before and during the Corona pandemic? What are the effects on the packaging materials used? And what forecasts can be made for the time after? We have done some research for you and carried out a study of the markets in the 3rd quarter of 2021, from which valuable […]

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