Market report meat

The “Meat” segment is divided into five areas:

  • chilled raw meat,
  • chilled raw meat-whole pieces,
  • processed and cooked meat,
  • frozen meat,
  • as well as meat that can be kept unchilled.

The share of chilled raw whole meat in Europe is 30 percent in terms of units produced, and 39 percent in terms of value. The Portuguese have the highest per capita consumption of meat. BRF S.A. has the highest market share in Europe with 2.8 percent. Rigid plastic is the dominant packaging material with a share of 62 percent. The highest growth rate (expected to be 0.8 percent by 2022) for the meat segment went to metal packaging. You can find more information here

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